Giving Campaigns
Since 2019 we have designed Environmental Initiative's giving campaigns. It's an opportunity to explore new ways to tell the story of their work and create unique visuals for direct mail, social media, video, and their website.
As organizations focused on environmental advocacy and systems change go, Environmental Initiative is far and away one of the most well-recognized and respected nonprofits pursuing this work in the United States. What they lacked was a website that could explain the breadth and importance of their work to a seemingly disparate group of audiences, some with very different, very specific interests. In order to accomplish this, the user experience needed to be rebuilt from the ground up, bringing news, updates, and upcoming events to the fore without compromising their need to properly organize and present their past accomplishments, illustrating the impact and effectiveness of their uniquely inclusive process for achieving significant progress in systems change through collaboration with decision makers from some of the world’s largest transnational corporations. From the outset of the project it was clear that every audience group wanted to see action, and feel inspiration through that action, all of which this site is focused on. Fast forward from the launch of the new website to the present day, and we continue a long-term, sustainable partnership with Environmental Initiative as their graphic design team and agency of record. See Live Site »
Since 2019 we have designed Environmental Initiative's giving campaigns. It's an opportunity to explore new ways to tell the story of their work and create unique visuals for direct mail, social media, video, and their website.